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Photo by Olivia Marshall
Since your wedding day is a celebration of your unique relationship and profound love, the last thing you want is to walk down the aisle looking unrecognizable to your friends and family. That’s why instead of caking on cosmetic products to conceal or change their features, many brides gravitate toward a soft, natural wedding makeup look. This pared-down approach to glam focuses on a radiant complexion using minimal products, resulting in an elevated, glowing version of yourself, according to Tanya Bures, founder, creative director, and lead makeup artist of Page Beauty. “The most important benefit of choosing natural wedding makeup is knowing our bride will walk through the day feeling confident, beautiful, and true to herself,” Bures shares.
Whether you enlist a makeup artist or tackle your own glam, Bures explains that there are certain components that ordinarily define this light, elegant look. “The bride’s eyes are enhanced with soft eyeliner and whisper-light individual lashes,” Bures says. “The structure of her face is defined with subtle bronzer and strategically placed luminosity. And her lips and cheeks are brought to life with creamy textures and natural tones as if pulled from within.”
Meet the Expert
Tanya Bures is the founder, creative director, and lead makeup artist of Page Beauty, an award-winning bridal hair and makeup company that serves clients around the world. She has over 20 years of experience in the beauty industry.
Natural makeup is a stunning option for any type of bride, especially if you want your glam to take on a supplemental role rather than dominate your look. It’s also a versatile choice for any aesthetic, but low-maintenance, effortless affairs in the great outdoors like a vineyard, private estate, or beach are supreme, Bures notes.
Thinking about rocking a soft, natural wedding makeup look on your big day? Here are 30 stunning ideas that will surely inspire you.
Statement Brows
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Photo by Benjamin Smith
For a soft, natural wedding makeup look that's uncomplicated yet striking, embrace full, bold brows. Paired with a dewy base, rosy cheeks, soft pink lipstick, and light mascara, thick, filled-in brows will frame your eyes and bring symmetry to your face.
Silken Skin
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Photo by Catherine Guidry Photography
The most important part of any natural makeup look? A flawless complexion. Take cues from this bride who channeled a soft, effortless glow at her black-tie ballroom soirée in New Orleans. Layered with pink blush, rose gold eyeshadow, and fluttery lashes, your skin will simply shine.
Sun-Kissed Bronze
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Photo by Olivia Marshall
If you want a natural-looking glow without baking in the sun, fortunately, you can manufacture this look using makeup (just look at this bride's glam for her upbeat summer nuptials in San Francisco as evidence). Illuminate your face and conceal blemishes with a full-coverage foundation before adding warmth by dusting blush on your cheekbones and bronzer on your forehead.
Full Lashes
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Photo by Kristin La Voie Photography
Long, voluminous lashes can instantly liven up a soft, natural wedding makeup look—accentuating this feature makes your eyes look larger and opens up your face. Combine bold lashes with pink eyeshadow, blush, and lipstick for an all-over warm glow, as demonstrated by this bride at her personalized garden-themed wedding in Chicago.
A Subtle Smokey Eye
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Photo by Glorianna Chan
To infuse your clean makeup look with a bit of drama, juxtapose soft elegance with an edgy smokey eye. Blending and layering different shades of eyeshadow will create depth and dimension. Try a dark gray gradient like this bride did at her romantic fall fête in Atlanta for a subtle take on this trend.
Thick Liner
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Photo by Move Mountains Co.
Outlining the rims of your eyes with dark liner will intensify the shape and draw attention to the color—creating contrast with the natural backdrop. Polish off your look with flushed cheeks and gleaming skin, so your eyes are the focal point (which is the case with this bride at her retro-inspired celebration in Palm Springs).
Rosy Cheeks
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Photo by Lucy Munoz Photography
Blush is a pivotal part of soft, natural wedding makeup looks. For a youthful glimmer, add a pink hue to the apples of your cheeks and across your cheekbones toward your temples. The elongated shape (like this bride donned at her garden wedding at a French château) will embed warmth into your complexion.
Timeless Elegance
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Photo by Gipe Photography
For a natural look that will stand the test of time, stick with warm, neutral tones. At her funky bash in Palm Springs, this bride started with plump, sun-kissed skin before adding a nude pink lipstick and gold eyeshadow. Her chandelier earrings also brought out the golden undertones of her look.
A Soft Gleam
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Photo by Elizabeth Warrick
To pull off an elevated makeup look (like this bride's glam at her formal backyard function in California), a shimmery, dewy base is all you need. With a blemish-free complexion—thanks to a trusty foundation—you don’t have to worry about dramatizing the rest of your facial features; a few coats of mascara and a subtle pink lip will suffice.
No-Makeup Makeup
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Photo by Claire Morris
No-makeup makeup is an in-demand bridal beauty look that heightens your authentic features in a naturally effortless way. Nailing a minimalist look requires focusing on your complexion and using only a few products, such as foundation, blush, and bronzer. You can even add a subtle pop of color to your lips (like this bride did at her fashion-focused Lake Como affair) to brighten up your face.
Sculpted Features
Photo by Ryan Ray
Without relying on heavy products, a natural wedding makeup look provides plenty of room to play with definition. Consider lifting and sculpting your face with a light contour, achieved by sweeping color across the hollows of your cheekbones and your forehead, nose, and jawline. For an added ounce of drama, top it off with false lashes, such as this bride at her enchanting forest wedding in California.
Stunning Simplicity
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Photo by Everence Photography
Lightly filled-in brows, flushed cheeks, and glossy lips are the hallmark of a natural wedding makeup look. Donning a strapless wedding dress and pulling your locks back in a low bun will particularly draw attention to your understated glam and flawless complexion.
Natural Radiance
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Photo by Jenny Quicksall
A soft, natural wedding makeup look with a dewy finish will make your skin look plump, hydrated, and bright. Enhance this effortless glow with blush rogue and golden bronzer, which is what this bride did at her royal-inspired celebration in California.
A Splash of Pink
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Photo by Hannah Miller Photography
You can even match your subdued makeup look to your color palette and aesthetic, creating cohesiveness. For instance, this bride channeled the look and feel of her Barbie-inspired affair by rocking a light pink lip. Voluminous lashes and blended eyeshadow included a hint of soft glam.
Clean Makeup
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Photo by 515 Photo Co.
Clear skin is every bride’s big-day wish. The key to this look is using a no-fail foundation that matches your skin tone, which will minimize pores and produce an undeniable glimmer. A slicked-back bun like the one this bride wore to her timeless nuptials in Vancouver will make your complexion even more prominent.
A Glass-Like Glow
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Photo by Elisabetta Marzetti
While glossy skin starts with good genetics and a comprehensive skincare routine, your makeup artist can work their magic to give you a glass-like glow on your wedding day. For natural-looking radiance that rivals this bride's at her fashionable bash in Italy, use products that instantly brighten your face, lock in moisture, and provide a dewy finish. Bronzer and blush will also enhance the luminosity.
A Pop of Gold
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Photo by Liz Andolina Photography
Add shimmer to your soft, natural wedding makeup look with sparkly metallic shades. Gold eyeshadow, such as this bride's at her sherbet-colored soirée in Vermont, will highlight your eyes and illuminate your face. Mix in creamy blush and a pink lip for a delicate, youthful touch.
Bold Lips
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Photo by Bottega 53
A clean, minimalist makeup look for your nuptials is striking on its own, but if you want to make a statement, incorporate a splash of color. For example, this bride chose a rich pink lip at her classic wedding on Lake Como. Coupled with eyeshadow and blush in similar shades, the finished product was soft and luminescent.
A Touch of Highlighter
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Photo by Yazmine May
Highlighter is the finishing touch that every bride needs for their soft, natural wedding makeup look. Brushing this holy-grail product on the high points of your cheeks—like this bride did at her posh wedding in a London club—will lift and accentuate your bone structure. You can also dab a touch on your forehead and inner eyelids for added radiance.
A Dewy Finish
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For skin that glistens when you tie the knot (like this bride's at her industrial warehouse wedding in New York City), use a slew of hydrating products leading up to and on the big day. With a dewy base, you won’t need many other cosmetics besides a touch of foundation and mascara.
Defined Eyes
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Photo by Niki Marie Photography
A clean makeup look offers a blank canvas that you can use to spotlight your favorite features. If you want to emphasize your eyes, eye liner and mascara will define your shape and frame your face.
Classic Glam
Photo by Meredith Campbell Photography
You can never go wrong with a classic natural makeup look—such as this bride's at her moss-adorned nuptials in Savannah—when you say "I do." At the core, this technique is all about glossy skin, so you don't need any other additional touches to master it. If you want a little something extra, stick with nude colors.
Prominent Cheekbones
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PHOTO BY KELLY GIARROCCO
If you want to up the ante with your soft, natural makeup look, choose one feature to emphasize. For instance, sharp, chiseled cheekbones will gave a subdued base a dramatic, statement-making edge. By focusing on one element, your glam will look intentional, not too loud or overwhelming.
A Glamorous Flair
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Photo by Ashlyn Cathey Photography
"Natural" doesn't mean there isn't room for a bit of glamour. For a glitzy take on natural makeup, add some opulence with brown-pink lipstick outlined in liner and fluffy false lashes. Old Hollywood waves swept to the side will complete your look.
A Golden Gleam
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Photo by Picture Me & U
A warm-toned natural makeup look with golden undertones is all about glowing skin, which you can achieve by layering a liquid or cream highlighter under your foundation. Finding the perfect shade of nude lipstick to match your skin tone is also the key to effortless glam. Don't be afraid to try multiple shades until you find the one that's just right for you.
Effortless Contour
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Photo by Robyn Rachel Photography
For snatched cheekbones that look natural, blend the color up into the temples. And you can’t forget blush—the reddish pink tone in this cosmetic product will counteract the cool undertones in your contour, making your face look awake and sculpted.
Blushing Bride
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Photo by Erich McVey
With blush, it's easy to go from naturally flushed to clown-level rouge. To achieve a perfect diffused effect, layer a powder blush over a cream or liquid blush. Cream products blend the easiest into the skin, while a powder helps set the cream for a long-lasting finish.
A Flawless Complexion
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Photo by Kelly Brown
Barely-there foundation is the key to nailing the sought-after unblemished complexion. For this soft, natural wedding makeup look, be sure to choose a light foundation that lasts for hours on end.
Elevated Eyes
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Photo by Picture Me & U
If you want to look like yourself, but you aren't afraid to channel a dramatic edge, consider dark eyes. Black eyeliner on your top and bottom lash lines, thick eyelashes, and full, fluffy brows will draw attention to your eyes. Pink blush and mauve lips will finish off your look.
An Ounce of Drama
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Photo by Clean Plate Pictures
Want to bring a pop of color to your natural makeup look? Choose a punchy shade of lipstick, such as fuchsia, for a playful flair. To let the hue shine, make sure to keep the rest of your makeup fairly minimalist, such as opting for light foundation and bushy brows.